18 Years. 5 Functions. 15 Products

 
  • I started off my career in strategy. Of course, no business can exist without a well-formulated strategy. This function looks like the right place to start a career.
  • Then to software sales. Its all about the $ you can bring in. This is where your strategy gets tested.
  • After that, product management. How did I even manage to sell any software without really knowing how it truly works?
  • Back to sales. That product experience should lend me more credibility.
  • Next, marketing. There should be a better way to make products look more exciting to customers, maybe even bypassing the sales guy.
  • Now, product management and user experience. Focus the strategy and team. Prioritize persona and needs. Position clearly. Design a simplified experience. Build to quality.  And the product will sell…itself.

Developed and launched 15 enterprise and consumer software for several markets, leveraging 18 years of product management, user experience, marketing, strategy and sales experiences. Designated Top 2% at SAP for each year the last 12 years.

 

 

Business Impact of My Work - By Function

Product Innovation & Design

Sports (NFL, Soccer). mobile. education

I describe my work in sports with NFL teams as the SF 49ers as well as soccer teams as the German National team in preparation for the World Cup 2014. I have also included the scope and impact of a fan-facing consumer app as well as that of my work in the redesign of SAP Education store

In Art: The Renaissance reshaped human thinking and spurred the process of exploration and discovery that continued for centuries, driving invention and growth. The fine arts, more than any other artistic expression, best portray this transformation that exploded out of centuries of philosophical, literary, and artistic repression. This period manifested artistic innovation with a tremendous change in the realism of portrayed figures, new developments in perspective and painterly technique and a departure from exclusively religious subjects. 

Sales & Marketing

$MM software sales. digital channel. charity FUndraising

I specify my successful initiative in creating a digital channel to sell energy management software at $100k price points. I outline my work as a charity fundraising director to increase donations by 50% within 9 months.; as well as my approach in software sales to close multi-million dollar deals. 

In Art: The Renaissance marked the graduation between the anonymous medieval craftsman, who worked as part of a team, to the new artist who increasingly worked independently and privileged invention and mastery. One of the most important factors was the promotion of art, and the artist, as an intellectual endeavor by contemporary Florentine writers. They extolled the geniuses of each other's trade through their respective mediums, consciously establishing Florence as the undeniable center of artistic Renaissance. 

 

Research

Sports. Fashion in china. online education

I share examples of the research work  I led in a few areas to drive portfolio decisions.

In Art: Brunelleschi's experiment demonstrated that linear perspective could produce a realistic illusion of three-dimensional space on a two-dimensional surface. This would have one of the most profound impact on Western art. The analytical and trade-based culture of the Renaissance demanded of its artists more precision and accuracy. 

Strategy

$MM DEALS with pricing. microsoft joint product. portfolio strategy

I highlight a few examples of strategic analysis in the last few years including the potential impact of mobile software in some job functions; the selection of the ideal CRM software for a small but fast-growing company in Kenya; and the impact of internet on the telecom and media industries. 

In Art: The courts of Italian Renaissance were adept in commissioning art and large architectural projects to promote both the prince as well as the prestige of the city. Patronage was effectively used as a strategic tool for rulership and diplomacy. Moreover, it also served to display "magnificence," seen as a requisite obligation of rising wealth and stature.